The Closing Table — Realtor CRM
A full GoHighLevel CRM buildout for a boutique real-estate team with predictive lead scoring and multi-channel nurture.
The Challenge
Leads were leaking between Zillow, Facebook Ads and open-house sign-ups. Agents responded in 6+ hours and lost hot buyers to faster competitors.
The Solution
Consolidated every source into a single GHL pipeline with instant SMS + AI voicemail, stage-based nurture, and a re-engagement workflow after 30 days of silence.
Automation Features
- 6-stage buyer + seller pipeline
- AI-written first-touch SMS in under 60 seconds
- Round-robin routing with fallback
- Automated appointment reminders via SMS + Email
- Post-close review request loop
Business Benefits
- Response time cut from 6h to 47s
- Booked showings up 3.2×
- $1.4M additional GCI in first 90 days
Technology Stack
"Our agents stopped chasing leads — the system does it for them. It paid for itself in the first week."
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